A Sickening Reminder
A little birdie told me that Tobiidynavox had gotten a little airtime on a certain TV series - my least favorite sitcom - Speechless. Seriously? I'm not trying to burst anyone 's bubble but as the leading company in augmentative communicators, why do they need the exposure? Even though it's on a smaller scale, this is like Apple having a slot for their Mac on the hit movie Steve Jobs. A study conducted by the Journal of Management and Marketing Media, "While product placement is riskier than conventional advertising, it is becoming a common practice to place products and brands into mainstream media including films, broadcast and cable television programs, computer and video games, blogs, music videos/DVDs, magazines, books, comics, Broadway musicals and plays, radio, Internet, and mobile phones." The entertainment industry is the Fountain of Youth for companies of the products. Naturally, the more an episode is aired, the more exposure the product gets; the mo